Media Kit · 2027
NEW reach, local support
Message custom audiences in more places. EDIBLENEW NETWORK PACKAGES maximize visibility and results with proceeds directly supporting local food culture storytellers.
- Print4 issues/year
- Webbanners + spotlight + shop buttons
- Emailbanner + mention
- Socialreels + partner boosts
About edibleNEW
We publish THE network for food-and-drink culture, connecting Northeast Wisconsin readers with the places to shop, eat, and drink.
- Distribution
- 10,000
- copies (print)
- Frequency
- 4×
- per year
- Annual reach
- 140k–210k
- estimated impressions
- Coverage
- 10
- counties • 150+ places
Savvy readers with influence
Our readers support local, love to eat and drink, and share with friends. They shop frequently at advertisers, sponsors, and partners featured in our magazine and network. Your story is seen multiple times when exploring ideas, browsing socially, opening trusted updates and deciding where to go.
Audience
Updates include the latest website, social, email and print engagement.
- Age: 30–50+
- VIP: top 10% income + degree • 360k+ on social
- Interests: cooking, garden, local markets, dining, travel
- High intent: “where should we go next?” planning
Who we celebrate
- Makers — the chefs and artisans behind the restaurant plate, brewery and vineyard glass
- Growers — stewards of organic, regenerative and sustainable practices, apiarists and dairy
- Markets — community markets supporting hundreds of small farmers and micro-businesses
- Recipes — a Recipe Studio team sourcing the freshest locally grown ingredients each issue
Proof & Performance
Latest edibleNEW Local Conversation Impact report: how readers discover, recognize and choose.
Search
- Website sessions up 184%
- New readers up 218%
- Monthly active readers up 98%
Social
- Instagram visibility up 198%
- Majority of viewers new to the brand
- 9,900+ Facebook video views
Inbox
- 41–44% monthly email open rate
- 4–6% click rate
- Consistent local readership engagement
Behind the scenes of recipes, menus and markets
Legendary makers and artisans, growers and stewards — we celebrate them and diverse partners and voices telling seed- and farm-to-table, origin and traditional foods stories.
Makers: Meet the Maker features connect star talent with food and drink lovers — passionate supporters of our local food culture.
Growers: Meet the Grower connects experts with diners who love to know what’s on their plate.
Markets: Community markets supporting hundreds of small farmers, specialty producers, bakers and apiarists.
Recipes: Our Recipe Studio team of culinary, farm consultants and food stylists uses only the freshest locally grown ingredients.
